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Tune in as we discuss giving feedback, showing up authentically, and the challenges and resources we all bring to our business. We also dive into a bit of my personal story, the importance of alignment to your business, and the responsibilities of having a team.

My guest is Kendall Cherry, the founder and creative director of The Candid Collective and she's on a mission to create a world that’s more candid and kind. Kendall and her team create copy and marketing content for ALL kinds of businesses (including mine). She’s written for multi-seven figure software companies, media empires with 186k+ email lists, content creators with 2M+ followers. and many other virtual service providers, all while sounding EXACTLY like who she’s writing for. Kendall is also the host of Rebels Get Revenue, a podcast for introverts, visionaries, and rebels WITH a cause who want the inside scoop on all things business without the bullsh*t. 

Topics discussed:

• Being candid and kind and why it’s the best for everyone.
• Balancing direct honest feedback and appreciation for service-providers.
• Why looking at every other person in your industry hurts your copy.
• Just stop with the forcing it. There is always an easier way.
• Figure out your differentiator by asking yourself what pisses you off about your industry?
• Your content doesn’t have to be spicy, but it does have to be YOU.
• Why showing the personal side of yourself is important for attracting the right clients.
• How I met my husband and the fact that we got married 95 days after we met.
• My vision of being “the pregnant Tony Robbins”
• The struggle of entrepreneurship as a single person.
• The challenges and resources we all bring to the table in our business.
• What dating and relationships have to do with our experience with clients.
• Getting addicted to the chaos and the hustle vs. being okay with stability.
• Understanding that goal and outcome you’re trying to achieve.
• When you’re aligned with your business and what you're doing, the clients just come.
• Trusting that your actions and decisions will bring clients, but not always immediately.
• Upleveling often happens when you let go, slow down, and open up to anything.
• It’s normal to feel like every client you get or milestone you hit is a fluke.
• The pressure and responsibility of having a team. 
• Your threshold of risk and how you hold it together during the downtimes is what defines your success as a business owner.
• Combatting the starving artist narrative that exists for writers.

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

Connect with this week’s guest Kendall Cherry

• Website: candidcollective.co
• Instagram: @candidcollectiveco
• Tiktok: @candidcollective