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Been wanting to add logos like this to your website?
*Keep reading to find out how
You know “that” entrepreneur – The one who seems to be everywhere?
She's been a guest on all of your top podcasts and has a list of logos as long as your arm; Forbes, Entrepreneur, GOSS Magazine…
It feels like a day doesn’t go by where she isn’t promoting another feature or interview.
She must be dropping thousands of dollars a month to be working with a big PR agency. Right?
And you think to yourself,
One day, I’ll work with a PR agency.
BUT WHAT IF I TOLD YOU
Gaining visibility and credibility in your industry is not only reserved for the elite few who can afford a hefty retainer fee.
(or for those who have an extra 10+ hours a week or an entire team dedicated to marketing and PR)
It’s time to build your industry presence and stop relying solely on social media or referrals for leads
If you’ve been:
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Pushing PR and guest pitching to the bottom of your to-do list (for months).
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Trying to figure out how to position yourself as an expert in your industry.
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Struggling to develop a unique angle for your brand.
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Convinced visibility is this BIG, overwhelming, time-consuming, or expensive process.
I’ve got news for you…You can become “that” entrepreneur.
All it takes is a simple visibility strategy.
"If you haven't been in the PR Slack Channel, get there!"
I am actually getting into these amazing PR opportunities that Karen (one of your Visibility Edition Sprint Event Experts) likes to drop in Slack and clicking the links and looking at some things to pitch myself in.
I realized how this is how so many people can just figure it out and network with other businesses and get myself out there."
- Current Scaling School Student
Growing your audience and authority with PR and podcast features is easy. Promise.
For coaches, service providers, agency owners, course creators, and B2B brands the lowest-hanging visibility strategy is guest podcasting and securing recognizable logos.
When you set up your unique messaging angles, in-demand talking topics, and have a list of places your dream clients are hanging out, you’ll have a foundational resource hub for landing the perfect features quickly and easily – So easily that a VA could even handle it for you.
Introducing Sprint to Scale:
Visibility Edition
2 weeks of guided, focused action to build industry credibility through practical PR and podcast pitching
March 15th-29th, 2024
SIGN ME UP"Easy Scaling helped me get everything ready to pitch so when the time came I was ready!
I am getting so many features and I loved having a team behind me to encourage and support me as well as help me leverage my opportunities for visibility!"
- A Bada$$ CEO
In this action-focused implementation sprint, you'll:
- Clarify your goals and create your custom visibility strategy.
- Streamline the pitching process with consistent messaging that gets noticed.
- Stop reinventing the wheel every time you want to pitch.
- Uncover what makes you a great podcast guest and increase your odds of an invite.
- Build confidence in reaching out to dreamy podcast hosts and online publications.
- Use a targeted approach that increases the chances of securing features that align with your brand and goals.
- Have the exact roadmap, tools, and templates to enhance your online presence and get more eyeballs on your brand.
What's a Sprint?
Sprint: noun: a set period of time during which specific tasks must be completed.
Here at Easy Scaling® we’re big fans of two things:
Taking action & Strategic planning
A sprint is one of the best ways we’ve found to take strategic and intentional action as quickly and as easily as possible.
The Visibility Edition of Sprint to Scale consists of:
8 LIVE CALLS
8 live implementation calls spread out over 2 weeks led by 6 experts in the field.
TOOLKIT
Every template, tool, and resource we use internally for securing guest podcast interviews and PR features.
SLACK SUPPORT
Access to 2 weeks of in-the-weeds Slack support from industry experts as you take action.
Calls are led by Jordan Schanda King, CEO of Easy Scaling®
or esteemed faculty members of Scaling School. The agenda for each implementation call has been carefully curated to help you create your personalized pitch strategy, build out your repeatable pitch process + assets, and level up your visibility mindset.
Using the resources created, you’ll even pitch features with real-time support during the two weeks!
Here's why you'll love it:
You'll get:
✔ Reusable templates for a seamless pitching process during and after the sprint.
✔ Personalized pitch strategies tailored to your goals (an optimized for results).
✔ Less learning, more action. You’ll actually be pitching, not just learning concepts!
Walk away from this 2-week sprint with your personalized PR and podcast strategy, a plug-and-play pitch + messaging guide, and at least half a dozen pitches under your belt!
The Sprint Agenda
Jam packed with everything you need to secure opportunities!
✔ Strategy + Messaging
✔ Growth Mindset for Visibility
✔ Pitch Prep + Assets
✔ Pitch Copy Auditing
✔ Building Your Pitch List
✔ Confidence for Pitching
✔ Insider Feedback
✔ Live Pitching
✔ Next Steps for Leveraging PR
+ Each session will be guided by your questions and needs! This is about YOU!
Meet your Sprint Team
You'll have direct access to the experts below, plus 2 weeks of bonus access to the entire Scaling School Slack Community including seven other tenured professors and the entire Easy Scaling® team.
Jordan Schanda King
Jordan is the CEO and Founder of Easy Scaling® and the Principal of Scaling School. She helps women scale through her proprietary Easy Scaling® Method.
Karen Delano
Karen handles all things podcast pitching and PR at Easy Scaling® to help our clients gain impactful features and guest appearances.
Emma-Louise Parkes
Emma-Louise brings energy, empathy, focused questions, and an unwavering belief in the power of quiet. She has worked with over 500+ clients and touched the lives of over 80,000 people through her podcast.
Julia DeWolfe
Julia is a certified cognitive behavioral therapy practitioner and business coach who loves supporting female founders as they grow a thriving business and life in a way that honors who they truly are.
Rachel Coney
Rachel manages podcast production at Easy Scaling®, focusing on strategies that help clients elevate their message, engage wider audiences, and deliver content that resonates and inspires.
Lucy Bedewi
Lucy Bedewi is the messaging strategist and copywriter behind My Write Hand Woman. She helps bold women scale with words that get them noticed.
Why you'll love it
Sprint to Scale:
Visibility Edition is for you if you’re ready to…
- Go all in on visibility and business growth in 2024 without investing 5k/month on a PR agency.
- Create a marketing and visibility strategy that doesn’t rely solely on social media.
- Elevate your credibility, thought leadership, and industry authority.
- Have accountability and expert feedback on preparing for and systematizing pitching.
- Move beyond “learning” about how to get more visible and instead take simple, easy, and effective action (a.k.a get sh!t done).
- Celebrate booked interviews and add those fancy PR logos to your website.
*FINALLY* INCREASE YOUR ONLINE VISIBILITY
It’s time to join the ranks of “those” entrepreneurs you look up to and leverage online visibility for more leads and faster growth.
This live implementation sprint is an action-focused approach to scaling your authority and credibility while reducing the time and mental burden of marketing.
